I work with words and websites.

Who I am

I’m Penny Kiley, a freelance writer, editor and web content specialist based in Oxfordshire, UK.

Provider of expert advice, analysis and hands-on content creation, based on 20+ years’ experience in journalism, editing and website management.

Plain English Campaign award winner.

“A delight to work with.”

How I can help you

1

Web content

Creating and managing content, from audit to migration and beyond

2

Website content reviews

Improving your website in easy steps

3

Copywriting

Getting the right message to your target audience

4

Copy-editing

Making your words clear and accessible

Penny was the consummate professional. She improved our site above and beyond the expected service, and met our very tight deadline while providing a superior service.

Tony Langley, Digital Project Manager, Bodleian Libraries, University of Oxford

Recent thoughts

A train pulls in to Didcot railway station. There's a blue sky above.

A digital cleanup, some rants and a cute puppy

In March, I carried out a digital cleanup, got cross about International Women's Day (again) and went on a journey.

The Wired Style book, with black cover, next to a red slipcase.

Wired Style, emojis and how to use Bluesky

Comms and content roundup looking at how style guides date, accessibility and emojis, and a scientist's tips on using Bluesky.

A yellow rose covered in frost.

Hallucinations, carbon emissions and why I still call myself a freelance

A shortish roundup of comms and content observations from January to help ease us out of hibernation.

A red bus, with a message on the side readinh: “We give Oil & Gas £42 million a week in tax breaks. Let's save the planet instead.

Black Friday, Citizen Friday and some words of the year

Should the word of the year be "prompt", "heat dome" or "parasocial"? Maybe “purpose” or “citizen” would be better.

Who I’ve worked with

Bodleian Libraries
IT Services, Oxford University
Start Network

Recent work

International Institute for Environment and Development: web editing

International Institute for Environment and Development: web editing

Editing, updating and publishing web content.

International Alert: Caucasus Peacebuilding Portal

International Alert: Caucasus Peacebuilding Portal

Writing case studies for a new microsite.

Start Network: website relaunch

Start Network: website relaunch

Working with subject matter experts to update content.

Bodleian Libraries: website relaunch

Bodleian Libraries: website relaunch

Complete rewrite of all website content, with a focus on plain English.

Contact me