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Still from Traidcraft video: "This year, a third of all people want Black Friday to be stopped."
How to disrupt Black Friday, and other comms tips: things I learned in November

How to disrupt Black Friday, and other comms tips: things I learned in November

November was a big month in media, from the American election, fake news and “post-truth” politics to the annual Black Friday frenzy. There is always something you can learn from observing how different organisations approach topical issues, so here are a few things I’ve learned in the past month.

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