About

Penny Kiley

I work with non-profits and charities to improve their web content so that it’s easier to get their message across.

My professional experience covers a range of editorial sectors, from journalism and publishing to web editing and digital media. This means I know how to structure a story, meet deadlines, edit with accuracy and use content management systems with confidence.

The common thread is my passion for clear communication: making sure your audience can find the information they need, understand what you’re saying, and respond to your message.

Whether you need strategic advice or another pair of hands, I can help you.

It’s (not) only rock’n’roll

I started out as a freelance rock writer, and grew a varied editorial career from there. These days, I like to describe myself as a content strategist. It’s a bit jargony, but it does sum up the different strands of what I do: planning, creating and managing content, in a thought-through way and to meet defined objectives. (I know how to define them, too.)

I’ve worked for charities, NGOs, government agencies and universities as well as for commercial publishers. My public sector work introduced me to plain English, which chimed with my personal preference for no-nonsense communication. I am now the proud owner of a Plain English Campaign award.

So if you need some old-fashioned copy-editing, with a reader-friendly approach, I can help with that too.

Because I’m a word geek, my idea of fun is sticking my head in a grammar book (or website). But I also like spending time in nature or enjoying the theatre, arts and literature events that Oxford has to offer.

Happy talk

I’m always happy when I have happy clients. Please go to my Testimonials page to see examples of work I’ve done and what my clients said about me.